Article: Digital Darwinism
Source: Strategy + Business
By: Christopher Vollmer
Rating: 




It’s no secret that advertising today isn’t what it once was. Talk to any newspaper publisher and learn the sad truth that print ad sales are down, and going down. Ad agencies are embracing the “new media” and making bundles of money. Newspapers continue to move into the internet to deal with the new media – for survival if for no other reason.

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